8.27.2007

Business Plans, Distribution

It has been a fun, crazy hectic and exciting summer as I live, breath and dream Raspberry Magic. My producer and I have been working our butts off, meeting with many potential investors and getting our business plans into the hands of as many people as possible. It has been an incredible experience, because with every meeting, I feel like I learn something new, especially on the business end. Our business plan, like our script, evolves as we meet with investors and add more and more details. People ask us questions, we ponder them, then edit/change our plan accordingly and expand our process. I think many potential investors are impressed that we've thought through so many aspects of our production, but there is always room to add more. We've especially had a lot of new insight into different distribution models. Most filmmakers want the big pickup by a major studio, but that doesn't always happen. We've been learning more about service deals, where the filmmakers raise some PR money up front and then forge partnerships based having done their own PR. There are some really interesting opps. in this area as the distribution arena of indie film continues to grow/change. We are tackling all angles in terms of thinking about the distribution and how we're going to get this film out.

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